Avon UK Relaunches With Embrace Your Power

Avon is an international beauty and cosmetics leader that is a source of inspiration and Reps R Us empowerment for millions of women around the world. It offers a wide variety of innovative, high-quality products. It also provides an flexible opportunity for Reps R Us its representatives to earn money while still fulfilling their commitments.

Avon has a 20% usage share among health and beauty online shoppers. The brand's popularity is 86 percent in the UK.

You are in control.

Avon UK has launched a relaunch campaign with the message "Embrace your power." The company showcases women who are leveraging their strengths to succeed. In a new TV commercial, London beatboxer Hamzaa shares her story about finding her voice through music. She is seen wearing Avon's new Hydramatic Matte Lipstick, which is hydrating and hyaluronic acid base. The company hopes that the advert will uplift women and help women feel powerful.

The campaign is part of Avon hopes to reach out to more customers and expand its market presence. Avon's multichannel strategy includes the launch of its products on Amazon with over 300 items will be available. The company hopes to attract younger consumers through social media platforms like TikTok and Instagram.

Wunderman Thompson conceived the brand's new platform the visual identity, brand and creative approach in collaboration with the brand. The brand's new global positioning, 'Embrace your power', stems from the belief that every woman is born with unique talents however, gender discrimination often stifles this potential. Avon promises to empower women by enabling them become self-representative and join a network of beauty lovers, and also by offering aspirational products with irresistible value.

Become an Avon ambassador

The company was founded in 1886 by an entrepreneur turned bookseller, Avon became famous for its female-centric model, Reps R Us with sales representatives (also known as 'Avon ladies') promoting products door to door. It was David H McConnell's belief that women were his top customers that prompted Avon to be founded named after an iconic Shakespeare play ('Avon" is the Latin for a beautiful woman).

The brand has a long tradition of helping both men and women to have financial independence. It has been involved in charitable causes including funding breast cancer research. Its 130-year-old history includes the iconic Ding-Dong campaign and continues to this day with an emphasis on quality products that have a social impact as well as advancing economic empowerment.

You can fit in your own and family schedules when you become an Avon rep. During the two-week campaign cycle of Avon, your orders can be placed at any time that is convenient for you. It is however advised to pick a specific day and stick with it so that your customers can count on you for delivery on a regular basis.

You'll also want to pick an evening to meet with your team members. These are a great opportunity to share ideas and tips and to help each other grow their businesses. There's support and training available to help you succeed, along with incentives and rewards for your efforts.